Save the boreal forest

The boreal forest is essential in the fight against climate change, holding more than twice as much carbon as the world’s oil reserves. But widespread industrial logging for forest products like Procter & Gamble’s Charmin toilet paper is destroying more than one million acres of the boreal each year. We can do something about it — we can build on the momentum of a shifting marketplace and push the company to adopt stringent, climate-friendlier standards for their tissue products.

Tell Procter & Gamble to clean up their mess!

Tell Procter & Gamble to clean up their mess and improve their tissue production practices!

River Jordan for NRDC

NRDC’s updated The Issue with Tissue Fifth Edition report and scorecard once again gives Procter & Gamble (P&G) all F grades across its tissue brands.

As one of the major drivers of pulp and paper production in Canada, P&G must change their ways if we want to preserve the irreplaceable boreal forest. We can do something about it – we can build on the momentum of a shifting marketplace and push P&G to adopt stringent, climate-friendlier standards for their tissue products.

The boreal forest is essential in the fight against climate change, holding more than twice as much carbon as the world’s oil reserves. The boreal is the homeland of Indigenous communities and vital habitat for threatened species like caribou. But widespread industrial logging for forest products like P&G’s Charmin toilet paper is destroying more than one million acres of the boreal each year.

Following a complaint filed by NRDC, the company now faces the prospect of scrutiny from the Securities and Exchange Commission for misleading shareholders regarding its wood pulp sourcing practices. You can help be part of the public outcry — send a letter to P&G now.

CTA

Your Message

Subject Adopt stringent, climate-friendlier standards for tissue production

Dear Mr. Moeller:

Message Body

NRDC’s updated The Issue with Tissue Fifth Edition report and scorecard once again gives P&G all F grades across its tissue brands. I urge P&G to adopt stringent, climate-friendlier standards for its tissue products, which are a driver of pulp and paper production in the boreal forest of Canada.

The boreal forest is essential in the fight against climate change, holding more than twice as much carbon as the world’s oil reserves. The boreal is the homeland of Indigenous communities and vital habitat for threatened species like caribou. But widespread industrial logging to feed demand for forest products like Charmin toilet paper is destroying more than one million acres of the boreal each year.

P&G has a particularly egregious record on sustainable tissue sourcing. In 2020, P&G shareholders passed a landmark resolution directing the company to report on if and how it can eliminate deforestation and forest degradation from its supply chains. Despite this clear order from two-thirds of voting shareholders, P&G has doubled down on its existing operating model. Following a complaint filed by NRDC, the company now faces the prospect of scrutiny from the Securities and Exchange Commission for misleading shareholders regarding its wood pulp sourcing practices.

Descendants of P&G founders William Procter and James Gamble are using their unique connection to the company and their power as shareholders to push P&G to step into a leadership role and contribute to solutions to the climate crisis, rather than driving the loss of critical forest ecosystems. In a letter sent to shareholders in September, a group of descendants wrote, “The increasing severity of extreme weather events, including the record-setting wildfires in Canada, threaten global supply chains, and as a result, P&G’s bottom line. Ironically, P&G’s own unsustainable sourcing of pulp from the boreal forest in Canada both contributes to the climate crisis and weakens forest resilience, both of which are widely agreed to be key drivers of the wildfire that will likely impact the company’s pulp supply chain moving forward.”

You must improve your tissue production practices if we want to preserve this irreplaceable, vital boreal forest.

Thank you.

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